Simply Periwinkle 4005-10A is a blue paint color from Valspar. It has a hex value of #90ABD6, LRV 40 and a neutral undertone. Its closest cross-brand match is Blue Skies Today from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Ref. #90ABD6 · 4005-10A
Simply Periwinkle
40%LRV Value
NeutralUndertone
Simply Periwinkle Technical Profile
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Simply Periwinkle in Every Brand
The closest equivalent to Simply Periwinkle in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
ValsparSimply Periwinkle
Nearly identical
Vista PaintBlue Skies Today
Blue Skies Today
Vista Paint
Nearly identical
Blue Skies Today
Hirshfield's
Nearly identical
Aqua Marina
Benjamin Moore
Nearly identical
Suenos
PPG
Nearly identical
Never Blue
Kilz
Very similar
Blueberry Buckle
Behr
Very similar
Blue Cue
Dunn-Edwards
Very similar
Neptune'S Folly
Dutch Boy
Very similar
Celestial
Sherwin-Williams
Very similar
Lulworth Blue
Farrow & Ball
Visible difference
Window Grey
RAL
Visible difference
Dream .03
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Simply Periwinkle
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Simply Periwinkle
#90ABD6
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#837DB5
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Simply Periwinkle
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Simply Periwinkle Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Valspar Colors
Other Valspar colors close to Simply Periwinkle.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Simply Periwinkle — Frequently Asked Questions
What undertone does Simply Periwinkle have?
Simply Periwinkle by Valspar has a neutral undertone and sits in the blue color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Simply Periwinkle in your own space before committing.
What colors match Simply Periwinkle from other brands?
The closest cross-brand equivalents to Simply Periwinkle are Blue Skies Today by Vista Paint (a near-identical match), Blue Skies Today by Hirshfield's (a near-identical match), Aqua Marina by Benjamin Moore (a near-identical match) — the best options for getting Simply Periwinkle's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Simply Periwinkle?
Simply Periwinkle has a Light Reflectance Value (LRV) of 39.9, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Simply Periwinkle
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Simply Periwinkle's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.