Fairytale 1238 is a purple paint color from Vista Paint. It has a hex value of #E4D9E7, LRV 72 and a cool (violet) undertone. Its closest cross-brand match is Lavender Vista from PPG (nearly identical), with 49 more equivalents across other brands.
Ref. #E4D9E7 · 1238
Fairytale
72%LRV Value
Cool (Violet)Undertone
Fairytale Technical Profile
Use this color
Get this color
Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.
Fairytale in Every Brand
The closest equivalent to Fairytale in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Vista PaintFairytale
Nearly identical
PPGLavender Vista
Lavender Vista
PPG
Nearly identical
Flowers of May
Hirshfield's
Nearly identical
Purple Mist
Valspar
Nearly identical
Divine Lilac
Dutch Boy
Nearly identical
Razzberry Fizz
Behr
Nearly identical
Spangle
Sherwin-Williams
Nearly identical
Soft Lilac
Dunn-Edwards
Nearly identical
Sugarplum
Benjamin Moore
Very similar
Sofia
Kilz
Very similar
Sprout .07
Colorhouse
Very similar
Calluna
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Fairytale
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Fairytale
#E4D9E7
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AD85A2
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Fairytale
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Fairytale Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Vista Paint Colors
Other Vista Paint colors close to Fairytale.
More purple colors from other brands
Cross-brand colors in the purple family — useful when you want a similar look from a different brand.
Fairytale — Frequently Asked Questions
What undertone does Fairytale have?
Fairytale by Vista Paint has a cool (violet) undertone and sits in the purple color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Fairytale in your own space before committing.
What colors match Fairytale from other brands?
The closest cross-brand equivalents to Fairytale are Lavender Vista by PPG (a near-identical match), Flowers of May by Hirshfield's (a near-identical match), Purple Mist by Valspar (a near-identical match) — the best options for getting Fairytale's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Fairytale?
Fairytale has a Light Reflectance Value (LRV) of 71.9, on a scale where 0 is pure black and 100 is pure white — that makes it a light, reflective color that bounces plenty of light back into a room — well-suited to north-facing spaces, hallways, and smaller rooms that need to feel brighter.
Explore More with Fairytale
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Fairytale's cool (violet) undertone matters more than its surface color — and how to read undertones in any paint chip.