Bitter Briar 720B-5 is a gray paint color from Behr. It has a hex value of #806C74, LRV 19 and a warm (pink) undertone. Its closest cross-brand match is Bonne Nuit from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #806C74 · 720B-5
Bitter Briar
19%LRV Value
Warm (Pink)Undertone
Bitter Briar Technical Profile
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Bitter Briar in Every Brand
The closest equivalent to Bitter Briar in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrBitter Briar
Nearly identical
Benjamin MooreBonne Nuit
Bonne Nuit
Benjamin Moore
Nearly identical
Lady Carlyle
Vista Paint
Nearly identical
Velvet Slipper
PPG
Nearly identical
Victorian Violet
Hirshfield's
Very similar
Smoked Mulberry
Valspar
Very similar
Patchwork Plum
Sherwin-Williams
Very similar
My Devoted
Dutch Boy
Very similar
Amazing Amethyst
Dunn-Edwards
Very similar
Burgundy Frost
Kilz
Visible difference
Platinum Grey
RAL
Visible difference
Wood .05
Colorhouse
Visible difference
Brassica
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Bitter Briar
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Bitter Briar
#806C74
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A67E79
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Bitter Briar
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Bitter Briar Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Bitter Briar.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Bitter Briar — Frequently Asked Questions
What undertone does Bitter Briar have?
Bitter Briar by Behr has a warm (pink) undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Bitter Briar in your own space before committing.
What colors match Bitter Briar from other brands?
The closest cross-brand equivalents to Bitter Briar are Bonne Nuit by Benjamin Moore (a near-identical match), Lady Carlyle by Vista Paint (a near-identical match), Velvet Slipper by PPG (a near-identical match) — the best options for getting Bitter Briar's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Bitter Briar?
Bitter Briar has a Light Reflectance Value (LRV) of 19.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Bitter Briar
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Bitter Briar's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.