Purple Mauve 690F-5 is a neutral paint color from Behr. It has a hex value of #9287A8, LRV 26 and a warm (pink) undertone. Its closest cross-brand match is Purple Hills from Valspar (nearly identical), with 49 more equivalents across other brands.
Ref. #9287A8 · 690F-5
Purple Mauve
26%LRV Value
Warm (Pink)Undertone
Purple Mauve Technical Profile
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Purple Mauve in Every Brand
The closest equivalent to Purple Mauve in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrPurple Mauve
Nearly identical
ValsparPurple Hills
Purple Hills
Valspar
Nearly identical
Veronica Flower
Dutch Boy
Nearly identical
Secret Lavender
PPG
Very similar
Spring Purple
Benjamin Moore
Very similar
Brave Purple
Sherwin-Williams
Very similar
Violet Vibes
Hirshfield's
Very similar
Yolanda
Vista Paint
Very similar
Persian Rose
Kilz
Very similar
Pale Eggplant
Dunn-Edwards
Visible difference
Pearl Violet
RAL
Visible difference
Brassica
Farrow & Ball
Visible difference
Wool .04
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Purple Mauve
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Purple Mauve
#9287A8
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A785AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Purple Mauve
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Purple Mauve Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Purple Mauve.
More neutral colors from other brands
Cross-brand colors in the neutral family — useful when you want a similar look from a different brand.
Purple Mauve — Frequently Asked Questions
What undertone does Purple Mauve have?
Purple Mauve by Behr has a warm (pink) undertone and sits in the neutral color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Purple Mauve in your own space before committing.
What colors match Purple Mauve from other brands?
The closest cross-brand equivalents to Purple Mauve are Purple Hills by Valspar (a near-identical match), Veronica Flower by Dutch Boy (a near-identical match), Secret Lavender by PPG (a very close match) — the best options for getting Purple Mauve's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Purple Mauve?
Purple Mauve has a Light Reflectance Value (LRV) of 26.3, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Purple Mauve
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Purple Mauve's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.