Ref. #323CC2 · P550-7
What color is Purple Prince? It's a dark warm blue with the hex code #323CC2. Purple Prince has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 10, Purple Prince creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with cool whites like Chantilly Lace, walnut or rift-cut oak floors, and brushed nickel or polished chrome hardware. Brass accents add warmth for a layered look. Blues stay crisp under 4000K+ cool LEDs. Under 2700K warm bulbs they can read grayer or shift slightly purple — particularly true for mid-tone and saturated blues.
Closest digital match based on color values. Always verify with physical samples.
Dutch Boy
MPC
Vista Paint
Colorhouse
Hirshfield's
PPG
Valspar
Benjamin Moore
Timeless pairing with clean white trim and a tonal accent wall

Side Walls
#323CC2
Accent Wall
A warm shift that adds depth without clashing.
#8E6DBA
Trim & Molding
Crisp white trim for a clean, traditional look.
#FFFFFF
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Color schemes built around this color — each swatch links to the closest matching paint.
Warm tones with cozy appeal — welcoming and comfortable
Cool hues with soft contrast — serene and restful
Complementary hues with punch — dynamic and striking
Other Behr colors close to Purple Prince.
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Purple Prince's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.