Great Plains Gold 1077 is a brown paint color from Benjamin Moore. It has a hex value of #B1997B, estimated LRV 34 and a neutral undertone. Its closest cross-brand match is Artisan Tan from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Benjamin Moore · #B1997B · 1077
Great Plains Gold
34%Estimated LRV
NeutralUndertone
Great Plains Gold Technical Profile
HEX Code#B1997B
RGB177, 153, 123
Estimated LRV33.6
UndertoneNeutral
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familybrown
BrandBenjamin Moore
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
Use this color
Get this color
Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.
Compare alternatives to Great Plains Gold
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Artisan Tan
Sherwin-Williams
#B09879
Close digital match
Oak Hollow
Dutch Boy
#B09879
Close digital match
Mission Hills
Behr
#B19B7F
Close digital match
Nankeen
Vista Paint
#B29B80
Close digital match
Petaluma Dust
PPG
#AE9676
Close digital match
Wooded Acre
Dunn-Edwards
#B59B7E
Close digital match
Doe Eyes
Valspar
#B79D80
Close digital match
Nankeen
Hirshfield's
#B89E82
Similar digital color
Coffee Cake
Kilz
#B4977F
Similar digital color
Nourish .04
Colorhouse
#A3977F
Visible digital difference
Dead Salmon
Farrow & Ball
#B49D8D
Visible digital difference
Seeing a close call? Order a peel-and-stick sample of Great Plains Gold — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Great Plains Gold
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Great Plains Gold
#B1997B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#ABAD85
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Great Plains Gold
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Great Plains Gold Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Great Plains Gold.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Great Plains Gold — Frequently Asked Questions
What undertone does Great Plains Gold have?
Great Plains Gold by Benjamin Moore has a neutral undertone and sits in the brown color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Great Plains Gold from other brands?
The closest cross-brand equivalents to Great Plains Gold are Artisan Tan by Sherwin-Williams (a close digital match), Oak Hollow by Dutch Boy (a close digital match), Wild Desert by Dutch Boy (a close digital match) — the best options for getting Great Plains Gold's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Great Plains Gold?
Great Plains Gold has a estimated lightness value of 33.6, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Great Plains Gold
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Great Plains Gold's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.