Ref. #F7F7EE · 2143-70
Simply White
90%LRV Value
NeutralUndertone
Simply White Technical Profile
What color is Simply White? It's a very light warm yellow with the hex code #F7F7EE. Colors similar to Simply White include Behr Palais White, Dunn-Edwards White Crest, Valspar Ewe. Simply White has a neutral undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With a Light Reflectance Value of 90, Simply White reflects a generous amount of light, making it well-suited for north-facing rooms or smaller spaces that benefit from extra brightness. Pair it with crisp whites like Pure White for trim, oak or maple woods, and brass hardware. Navy or deep teal accents balance the brightness without competing for attention. Under 2700K warm bulbs Simply White reads more golden or buttery. Under 4000K daylight bulbs it stays truer to the chip, though saturated yellows can edge toward green in mixed light.
Colors Similar to Simply White
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Simply White
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Simply White
#F7F7EE
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#99AF83
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Simply White
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Simply White Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Simply White.
More yellow colors from other brands
Cross-brand colors in the yellow family — useful when you want a similar look from a different brand.
Simply White — Frequently Asked Questions
What undertone does Simply White have?
Simply White by Benjamin Moore has a neutral undertone and belongs to the yellow color family.
What colors match Simply White from other brands?
The closest matches are Palais White by Behr (#F7F6ED), White Crest by Dunn-Edwards (#F9F8EF), Ewe by Valspar (#F6F5EB). Always verify with physical samples.
What is the LRV of Simply White?
Simply White has an LRV of 89.5, where 0 is pure black and 100 is pure white.
Explore More with Simply White
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Simply White's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.