Twilight Magenta 2074-30 is a pink paint color from Benjamin Moore. It has a hex value of #9C4B81, LRV 14 and a warm (pink) undertone. Its closest cross-brand match is Plum Passion from Dunn-Edwards (nearly identical), with 49 more equivalents across other brands.
Ref. #9C4B81 · 2074-30
Twilight Magenta
14%LRV Value
Warm (Pink)Undertone
Twilight Magenta Technical Profile
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Twilight Magenta in Every Brand
The closest equivalent to Twilight Magenta in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreTwilight Magenta
Nearly identical
Dunn-EdwardsPlum Passion
Plum Passion
Dunn-Edwards
Nearly identical
Signal Violet
RAL
Very similar
Grape Riot
Vista Paint
Very similar
Fearless Fuchsia
Dutch Boy
Very similar
Grape Juice
PPG
Very similar
Berries And Cream
Behr
Very similar
Pink Pizzazz
Valspar
Very similar
De Janeiro
Kilz
Very similar
Immortality
Hirshfield's
Visible difference
Petal .04
Colorhouse
Visible difference
Dynamo
Sherwin-Williams
Visible difference
Seeing a close call? Order a peel-and-stick sample of Twilight Magenta — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Twilight Magenta
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Twilight Magenta
#9C4B81
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A5757D
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Twilight Magenta
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Twilight Magenta Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Twilight Magenta.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Twilight Magenta — Frequently Asked Questions
What undertone does Twilight Magenta have?
Twilight Magenta by Benjamin Moore has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Twilight Magenta in your own space before committing.
What colors match Twilight Magenta from other brands?
The closest cross-brand equivalents to Twilight Magenta are Plum Passion by Dunn-Edwards (a near-identical match), Signal Violet by RAL (a very close match), Grape Riot by Vista Paint (a very close match) — the best options for getting Twilight Magenta's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Twilight Magenta?
Twilight Magenta has a Light Reflectance Value (LRV) of 13.7, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Twilight Magenta
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Twilight Magenta's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.