Gracious Grape 344-7DB is a neutral paint color from Dutch Boy. It has a hex value of #373346, LRV 4 and a cool (violet) undertone. Its closest cross-brand match is Dark Burgundy Wine from Behr (nearly identical), with 49 more equivalents across other brands.
Ref. #373346 · 344-7DB
Gracious Grape
4%LRV Value
Cool (Violet)Undertone
Gracious Grape Technical Profile
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Gracious Grape in Every Brand
The closest equivalent to Gracious Grape in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Dutch BoyGracious Grape
Nearly identical
BehrDark Burgundy Wine
Dark Burgundy Wine
Behr
Nearly identical
Ruling Royalty
Kilz
Very similar
Deep Mulberry
Benjamin Moore
Very similar
Royal Treatment
Vista Paint
Very similar
English Violet
Dunn-Edwards
Very similar
Plum Island
Hirshfield's
Very similar
Twilight Purple
Valspar
Very similar
Violet Blue
RAL
Visible difference
Majestic Purple
Sherwin-Williams
Visible difference
Blackberry
PPG
Visible difference
Paean Black
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Gracious Grape
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Gracious Grape
#373346
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#5D4567
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Gracious Grape
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Gracious Grape Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dutch Boy Colors
Other Dutch Boy colors close to Gracious Grape.
More neutral colors from other brands
Cross-brand colors in the neutral family — useful when you want a similar look from a different brand.
Gracious Grape — Frequently Asked Questions
What undertone does Gracious Grape have?
Gracious Grape by Dutch Boy has a cool (violet) undertone and sits in the neutral color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Gracious Grape in your own space before committing.
What colors match Gracious Grape from other brands?
The closest cross-brand equivalents to Gracious Grape are Dark Burgundy Wine by Behr (a near-identical match), Ruling Royalty by Kilz (a very close match), Deep Mulberry by Benjamin Moore (a very close match) — the best options for getting Gracious Grape's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Gracious Grape?
Gracious Grape has a Light Reflectance Value (LRV) of 3.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Gracious Grape
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Gracious Grape's cool (violet) undertone matters more than its surface color — and how to read undertones in any paint chip.