Magical Purple 344-4DB is a gray paint color from Dutch Boy. It has a hex value of #7E778E, LRV 20 and a cool (violet) undertone. Its closest cross-brand match is Mythical from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #7E778E · 344-4DB
Magical Purple
20%LRV Value
Cool (Violet)Undertone
Magical Purple Technical Profile
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Magical Purple in Every Brand
The closest equivalent to Magical Purple in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Dutch BoyMagical Purple
Nearly identical
Sherwin-WilliamsMythical
Mythical
Sherwin-Williams
Nearly identical
Suzette
Vista Paint
Nearly identical
Plum Shade
PPG
Nearly identical
Dancing in the Spring
Hirshfield's
Very similar
Turbid Amethyst
Valspar
Very similar
Purple Rubiate
Behr
Very similar
Tropical Dusk
Benjamin Moore
Very similar
Jupiter
Kilz
Very similar
Grape Jam
Dunn-Edwards
Very similar
Pearl Black Berry
RAL
Visible difference
Brassica
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Magical Purple
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Magical Purple
#7E778E
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A585AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Magical Purple
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Magical Purple Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dutch Boy Colors
Other Dutch Boy colors close to Magical Purple.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Magical Purple — Frequently Asked Questions
What undertone does Magical Purple have?
Magical Purple by Dutch Boy has a cool (violet) undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Magical Purple in your own space before committing.
What colors match Magical Purple from other brands?
The closest cross-brand equivalents to Magical Purple are Mythical by Sherwin-Williams (a near-identical match), Suzette by Vista Paint (a near-identical match), Plum Shade by PPG (a near-identical match) — the best options for getting Magical Purple's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Magical Purple?
Magical Purple has a Light Reflectance Value (LRV) of 19.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Magical Purple
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Magical Purple's cool (violet) undertone matters more than its surface color — and how to read undertones in any paint chip.