Beetroot Purple TB-100 is a pink paint color from Kilz. It has a hex value of #392434, estimated LRV 2 and a warm (pink) undertone. Its closest cross-brand match is Deep Garnet from Behr (very similar), with 49 more equivalents across other brands.
Kilz · #392434 · TB-100
Beetroot Purple
2%Estimated LRV
Warm (Pink)Undertone
Beetroot Purple Technical Profile
HEX Code#392434
RGB57, 36, 52
Estimated LRV2.4
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypink
BrandKilz
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Beetroot Purple
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Deep Garnet
Behr
#482A3F
Similar digital color
Velvet Cloak
Benjamin Moore
#392A31
Visible digital difference
Purple Shadow
Vista Paint
#483743
Visible digital difference
Purple Shadow
Hirshfield's
#493843
Visible digital difference
Steel Blue
RAL
#231A24
Visible digital difference
Merlot
Sherwin-Williams
#51323B
Visible digital difference
Preserve
Dunn-Edwards
#4A3C50
Visible digital difference
Gracious Grape
Dutch Boy
#373346
Visible digital difference
Noblesse Oblige
Valspar
#3D2F30
Visible digital difference
Ranch House Brown
PPG
#533C3E
Visible digital difference
Brinjal
Farrow & Ball
#5D3B42
Visible digital difference
Create .06
Colorhouse
#5E3D5A
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Beetroot Purple
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Beetroot Purple
#392434
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#563A41
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Beetroot Purple
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Beetroot Purple Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Kilz Colors
Other Kilz colors close to Beetroot Purple.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Beetroot Purple — Frequently Asked Questions
What undertone does Beetroot Purple have?
Beetroot Purple by Kilz has a warm (pink) undertone and sits in the pink color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Beetroot Purple from other brands?
The closest cross-brand equivalents to Beetroot Purple are Deep Garnet by Behr (a very close match), Wild Raisin by Behr (a close match), Velvet Cloak by Benjamin Moore (a close match) — the best options for getting Beetroot Purple's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Beetroot Purple?
Beetroot Purple has a estimated lightness value of 2.4, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Beetroot Purple
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Beetroot Purple's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.