In the Cloud PPG0999-1 is a gray paint color from PPG. It has a hex value of #DEDCD3, LRV 71 and a neutral undertone. Its closest cross-brand match is Intense White from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #DEDCD3 · PPG0999-1
In the Cloud
71%LRV Value
NeutralUndertone
In the Cloud Technical Profile
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In the Cloud in Every Brand
The closest equivalent to In the Cloud in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGIn the Cloud
Nearly identical
Benjamin MooreIntense White
Intense White
Benjamin Moore
Nearly identical
Silver Drop
Behr
Nearly identical
Moderne White
Sherwin-Williams
Nearly identical
Siberian Snowflake
Vista Paint
Nearly identical
Lady Nicole
Dutch Boy
Nearly identical
City Steam
Valspar
Nearly identical
Free Spirited
Dunn-Edwards
Nearly identical
Bannister White
Hirshfield's
Nearly identical
Foggy Skies
Kilz
Nearly identical
Ammonite
Farrow & Ball
Nearly identical
Bisque .03
Colorhouse
Very similar
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With In the Cloud
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
In the Cloud
#DEDCD3
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A0AD85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for In the Cloud
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
In the Cloud Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to In the Cloud.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
In the Cloud — Frequently Asked Questions
What undertone does In the Cloud have?
In the Cloud by PPG has a neutral undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample In the Cloud in your own space before committing.
What colors match In the Cloud from other brands?
The closest cross-brand equivalents to In the Cloud are Intense White by Benjamin Moore (a near-identical match), Silver Drop by Behr (a near-identical match), Light Pewter by Benjamin Moore (a near-identical match) — the best options for getting In the Cloud's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of In the Cloud?
In the Cloud has a Light Reflectance Value (LRV) of 71.4, on a scale where 0 is pure black and 100 is pure white — that makes it a light, reflective color that bounces plenty of light back into a room — well-suited to north-facing spaces, hallways, and smaller rooms that need to feel brighter.
Explore More with In the Cloud
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why In the Cloud's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.