Red Bluff 90RR 20/296 is a red paint color from PPG. It has a hex value of #B4676E, LRV 21 and a warm (golden) undertone. Its closest cross-brand match is Wild Berry from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Ref. #B4676E · 90RR 20/296
Red Bluff
21%LRV Value
Warm (Golden)Undertone
Red Bluff Technical Profile
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Red Bluff in Every Brand
The closest equivalent to Red Bluff in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGRed Bluff
Nearly identical
Vista PaintWild Berry
Wild Berry
Vista Paint
Nearly identical
Raspberry Glac
Benjamin Moore
Very similar
Terra Rosa
Dunn-Edwards
Very similar
Brazilian Blush
Valspar
Very similar
Sensuous
Behr
Very similar
Fresh Day
Hirshfield's
Very similar
Redbud
Sherwin-Williams
Very similar
Earthy Red
Kilz
Very similar
Garden Pink
Dutch Boy
Very similar
Antique Pink
RAL
Visible difference
Picture Gallery Red
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Red Bluff
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Red Bluff
#B4676E
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AE9584
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Red Bluff
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Red Bluff Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Red Bluff.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Red Bluff — Frequently Asked Questions
What undertone does Red Bluff have?
Red Bluff by PPG has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Red Bluff in your own space before committing.
What colors match Red Bluff from other brands?
The closest cross-brand equivalents to Red Bluff are Wild Berry by Vista Paint (a near-identical match), Raspberry Glac by Benjamin Moore (a very close match), Terra Rosa by Dunn-Edwards (a very close match) — the best options for getting Red Bluff's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Red Bluff?
Red Bluff has a Light Reflectance Value (LRV) of 20.5, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Red Bluff
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Red Bluff's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.