River Rouge 1187-4 is a red paint color from PPG. It has a hex value of #EC9B9D, LRV 44 and a warm (golden) undertone. Its closest cross-brand match is Cupcake Pink from Dutch Boy (nearly identical), with 49 more equivalents across other brands.
Ref. #EC9B9D · 1187-4
River Rouge
44%LRV Value
Warm (Golden)Undertone
River Rouge Technical Profile
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River Rouge in Every Brand
The closest equivalent to River Rouge in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGRiver Rouge
Nearly identical
Dutch BoyCupcake Pink
Cupcake Pink
Dutch Boy
Nearly identical
Heartbeat
Benjamin Moore
Nearly identical
Antique Coral
Valspar
Nearly identical
Priceless Coral
Behr
Nearly identical
Petal .03
Colorhouse
Nearly identical
Blossom Park
Vista Paint
Very similar
Wood Nymph
Hirshfield's
Very similar
Amaryllis
Sherwin-Williams
Very similar
Simple Pink
Dunn-Edwards
Very similar
Canyon Blossom
Kilz
Very similar
Light Pink
RAL
Visible difference
Nancy's Blushes
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With River Rouge
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
River Rouge
#EC9B9D
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#C3976F
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for River Rouge
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
River Rouge Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to River Rouge.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
River Rouge — Frequently Asked Questions
What undertone does River Rouge have?
River Rouge by PPG has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample River Rouge in your own space before committing.
What colors match River Rouge from other brands?
The closest cross-brand equivalents to River Rouge are Cupcake Pink by Dutch Boy (a near-identical match), Heartbeat by Benjamin Moore (a near-identical match), Antique Coral by Valspar (a near-identical match) — the best options for getting River Rouge's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of River Rouge?
River Rouge has a Light Reflectance Value (LRV) of 43.7, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with River Rouge
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why River Rouge's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.