River Rouge 1187-4 is a red paint color from PPG. It has a hex value of #EC9B9D, estimated LRV 44 and a warm (golden) undertone. Its closest cross-brand match is Cupcake Pink from Dutch Boy (nearly identical), with 49 more equivalents across other brands.
PPG · #EC9B9D · 1187-4
River Rouge
44%Estimated LRV
Warm (Golden)Undertone
River Rouge Technical Profile
HEX Code#EC9B9D
RGB236, 155, 157
Estimated LRV43.7
UndertoneWarm (Golden)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyred
BrandPPG
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Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to River Rouge
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Cupcake Pink
Dutch Boy
#EC9FA3
Close digital match
Heartbeat
Benjamin Moore
#EF999F
Close digital match
Antique Coral
Valspar
#EDA09F
Close digital match
Priceless Coral
Behr
#EA9B98
Close digital match
Petal .03
Colorhouse
#F1A1A6
Close digital match
Blossom Park
Vista Paint
#F29897
Similar digital color
Wood Nymph
Hirshfield's
#EBA0A7
Similar digital color
Amaryllis
Sherwin-Williams
#ED939D
Similar digital color
Simple Pink
Dunn-Edwards
#F9A3AA
Similar digital color
Canyon Blossom
Kilz
#DE9B98
Similar digital color
Light Pink
RAL
#EA899A
Visible digital difference
Nancy's Blushes
Farrow & Ball
#ECB7B8
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With River Rouge
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
River Rouge
#EC9B9D
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#C3976F
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for River Rouge
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
River Rouge Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to River Rouge.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
River Rouge — Frequently Asked Questions
What undertone does River Rouge have?
River Rouge by PPG has a warm (golden) undertone and sits in the red color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match River Rouge from other brands?
The closest cross-brand equivalents to River Rouge are Cupcake Pink by Dutch Boy (a close digital match), Heartbeat by Benjamin Moore (a close digital match), Antique Coral by Valspar (a close digital match) — the best options for getting River Rouge's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of River Rouge?
River Rouge has a estimated lightness value of 43.7, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with River Rouge
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why River Rouge's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.