Winter Mauve 70RR 57/070 is a red paint color from PPG. It has a hex value of #D9C2C6, LRV 57 and a warm (pink) undertone. Its closest cross-brand match is Coco Plum from Dutch Boy (nearly identical), with 49 more equivalents across other brands.
Ref. #D9C2C6 · 70RR 57/070
Winter Mauve
57%LRV Value
Warm (Pink)Undertone
Winter Mauve Technical Profile
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Winter Mauve in Every Brand
The closest equivalent to Winter Mauve in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGWinter Mauve
Nearly identical
Dutch BoyCoco Plum
Coco Plum
Dutch Boy
Nearly identical
Elusive Violet
Dunn-Edwards
Nearly identical
Embroidery
Behr
Nearly identical
French Lavender
Vista Paint
Nearly identical
Fading Rose
Sherwin-Williams
Very similar
French Lavender
Hirshfield's
Very similar
Embroidery Rose
Valspar
Very similar
Kept Love Letters
Benjamin Moore
Very similar
Sweet Blush
Kilz
Very similar
Air .07
Colorhouse
Visible difference
Calamine
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Winter Mauve
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Winter Mauve
#D9C2C6
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AD9285
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Winter Mauve
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Winter Mauve Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Winter Mauve.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Winter Mauve — Frequently Asked Questions
What undertone does Winter Mauve have?
Winter Mauve by PPG has a warm (pink) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Winter Mauve in your own space before committing.
What colors match Winter Mauve from other brands?
The closest cross-brand equivalents to Winter Mauve are Coco Plum by Dutch Boy (a near-identical match), Elusive Violet by Dunn-Edwards (a near-identical match), Embroidery by Behr (a near-identical match) — the best options for getting Winter Mauve's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Winter Mauve?
Winter Mauve has a Light Reflectance Value (LRV) of 57.4, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-light color — bright enough for living areas yet soft enough for bedrooms, and adaptable across most lighting conditions.
Explore More with Winter Mauve
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Winter Mauve's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.