Traffic Purple is a medium, warm pink with soft pink undertones that give it a cozy quality. With an LRV of 31, it provides enough depth for visual interest while remaining approachable — ideal for dining rooms and studies. Behr offers Sweet Spiceberry as with only a slight difference visible side by side, while Sherwin-Williams's Dynamo is also very similar. It pairs well with crisp whites for contrast and warm metallics like brass or gold for cohesion.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.