Ref. #E06793 · K-713
Rich Desires
28%LRV Value
Warm (Pink)Undertone
Rich Desires Technical Profile
What color is Rich Desires? It's a deep warm pink with the hex code #E06793. Colors similar to Rich Desires include Hirshfield's Groovy, Behr Pink Damask, Dunn-Edwards Love Letter. Rich Desires has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. Its LRV of 28 gives Rich Desires depth without going dark, which makes it a strong choice for accent walls, libraries, and rooms with abundant natural light. Pair it with warm whites like Simply White, blonde wood floors, and brass or gold hardware. Deep green or forest accents add contrast that keeps it from feeling too sweet. Under 2700K warm bulbs pinks and magentas glow warmly, leaning coral. Under 4000K cool light they read more vibrant — important for nursery and bedroom planning where bulb choice changes the mood.
Colors Similar to Rich Desires
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Rich Desires
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Rich Desires
#E06793
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#C17C71
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Rich Desires
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Rich Desires Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Vista Paint Colors
Other Vista Paint colors close to Rich Desires.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Rich Desires — Frequently Asked Questions
What undertone does Rich Desires have?
Rich Desires by Vista Paint has a warm (pink) undertone and belongs to the pink color family.
What colors match Rich Desires from other brands?
The closest matches are Groovy by Hirshfield's (#DE6491), Pink Damask by Behr (#DD6D98), Love Letter by Dunn-Edwards (#E4658E). Always verify with physical samples.
What is the LRV of Rich Desires?
Rich Desires has an LRV of 27.7, where 0 is pure black and 100 is pure white.
Explore More with Rich Desires
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Rich Desires's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.