Benjamin Moore
Explore Benjamin Moore's 3,500+ colors — with closest matches from Sherwin-Williams, Behr, and more
About Benjamin Moore
Benjamin Moore is the premium paint brand preferred by interior designers and professional painters. Founded in 1883 in Brooklyn, New York, Benjamin Moore has built a reputation for rich, true-to-swatch color over more than 140 years. Their proprietary Gennex color system produces exceptionally accurate, consistent color with every can, and their 3,500+ color palette is the largest among major paint brands. Benjamin Moore is sold exclusively through independent paint stores and hardware stores — you won't find it at Home Depot or Lowe's.
The most popular Benjamin Moore colors consistently include White Dove OC-17, Edgecomb Gray HC-173, Revere Pewter HC-172, Chantilly Lace OC-65, Hale Navy HC-154, and Simply White OC-117. These colors have become staples in both residential and commercial design projects.
Top product lines include Aura (the premium flagship — true one-coat coverage with Color Lock technology), Regal Select (excellent all-around performance for any room), Ben (budget-friendly entry point), and Natura (zero-VOC for nurseries and bedrooms). Price range: $60–$85+ per gallon. The higher price buys you richer color depth, superior coverage, and exceptional durability. To find a dealer, visit your local independent paint store or use Benjamin Moore's store locator on their website.
Benjamin Moore in The Color Journal
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The Color Library
463 colors in red.
Dusty Mauve
Benjamin Moore · 2174-40
#D39286
Earth Brown
Benjamin Moore · 2102-10
#70483C
Egyptian
Benjamin Moore · CSP-1140
#AA5945
Elephant Pink
Benjamin Moore · 2087-70
#FBE8EA
Embroidered
Benjamin Moore · CSP-1190
#B54E52
Engagement
Benjamin Moore · 1277
#E5B3B6
English Manor
Benjamin Moore · 2103-20
#6E4439
Eraser Pink
Benjamin Moore · 2174-50
#E9BCB5
Exotic Pink
Benjamin Moore · 2003-60
#FFCED7
Exotic Red
Benjamin Moore · 2086-10
#B42836
Fading Twilight
Benjamin Moore · 1258
#8D5A57
Fairest Pink
Benjamin Moore · 2092-70
#F1DCD8
Fan Coral
Benjamin Moore · 013
#EE7C6D
Fantasy Pink
Benjamin Moore · 1290
#F0C9C6
Fashion Pink
Benjamin Moore · 2009-50
#FFB7B7
Fiery Opal
Benjamin Moore · 077
#B35840
Fire Dance
Benjamin Moore · 2171-20
#BE553E
Fireball Orange
Benjamin Moore · 2170-10
#C45333
First Light
Benjamin Moore · 2102-70
#F0E3DF
Flame
Benjamin Moore · 2012-20
#E85237
Flamenco
Benjamin Moore · CSP-1195
#A12533
Flamingo's Dream
Benjamin Moore · 2002-40
#F98892
Florida Pink
Benjamin Moore · 1320
#E87076
Flush Pink
Benjamin Moore · 2081-70
#F9E8EB
Fond Memory
Benjamin Moore · 2088-70
#F7DAD5
Fresh Clay
Benjamin Moore · 2093-20
#8C5143
Fresno
Benjamin Moore · 020
#F07B60
Frosted Rose
Benjamin Moore · 044
#EDC9BF
Frosty Pink
Benjamin Moore · 2010-70
#FEEAE4
Fruit Shake
Benjamin Moore · 2088-60
#EDBEB8
Fuchsine
Benjamin Moore · 1343
#AE374F
Full Bloom
Benjamin Moore · 2001-50
#FFADBE
Garrison Red
Benjamin Moore · HC-66
#8D5A57
Gentle Blush
Benjamin Moore · 2084-70
#FBE5E9
Genuine Pink
Benjamin Moore · 2005-40
#C88187
Georgia Peach
Benjamin Moore · 031
#EAAA9B
Georgia Pink
Benjamin Moore · 2092-60
#E4C2BE
Georgian Brick
Benjamin Moore · HC-50
#995A4A
Geranium
Benjamin Moore · 1307
#C24D46
Giant Sequoia
Benjamin Moore · 2094-30
#985D4C
Glamour Pink
Benjamin Moore · 2006-40
#D47979
Golden Gate
Benjamin Moore · 033
#D47965
Grand Canyon Red
Benjamin Moore · 2090-10
#984535
Greenhow Vermillion
Benjamin Moore · CW-340
#AE4440
Gypsy Love
Benjamin Moore · 2085-30
#A74F5E
Gypsy Rose
Benjamin Moore · 1327
#EC8597
Habanero Pepper
Benjamin Moore · 1306
#D3574B
Harvest Brown
Benjamin Moore · 2104-30
#7D4C43
Heartbeat
Benjamin Moore · 1319
#EF999F
Hearth Red
Benjamin Moore · 1295
#8A514F
Hearts Delight
Benjamin Moore · 1283
#EAB3B5
Heather Pink
Benjamin Moore · 2091-60
#E8C0BB
Heirloom Quilt
Benjamin Moore · CSP-1185
#B1635D
Heritage Red
Benjamin Moore · HC-181
#9A0B15
Hodley Red
Benjamin Moore · HC-65
#784E4B
Holly Berry
Benjamin Moore · 1321
#C34D4E
Honey Hut
Benjamin Moore · 2102-60
#E2CCC8
Hot Apple Spice
Benjamin Moore · 2005-20
#8B463F
Hot Spice
Benjamin Moore · 2011-30
#F16551
Hot Tamale
Benjamin Moore · CSP-1155
#AA3535
Popular Benjamin Moore Colors
Benjamin Moore's most loved colors span every style. For warm neutrals, explore their beige family and gray family. See our white paint guide for BM's best whites compared side by side. For a full brand showdown, read Behr vs SW vs BM. Use our room visualizer to preview any color in your space, or try the compare tool to see Delta E matches from all 14 brands.
Cross-Brand Matching
Find equivalent colors from Benjamin Moore in other major paint brands.