Cheerful Wine HDC-WR14-12 is a pink paint color from Behr. It has a hex value of #7E405A, LRV 9 and a warm (pink) undertone. Its closest cross-brand match is Purple Cabbage from PPG (nearly identical), with 49 more equivalents across other brands.
Ref. #7E405A · HDC-WR14-12
Cheerful Wine
9%LRV Value
Warm (Pink)Undertone
Cheerful Wine Technical Profile
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Cheerful Wine in Every Brand
The closest equivalent to Cheerful Wine in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrCheerful Wine
Nearly identical
PPGPurple Cabbage
Purple Cabbage
PPG
Nearly identical
Brown Cherry
Valspar
Nearly identical
Juneberry
Sherwin-Williams
Very similar
Plum Royale
Dutch Boy
Very similar
Mulberry
Benjamin Moore
Very similar
Passionate Plum
Dunn-Edwards
Very similar
Berry Patch
Hirshfield's
Very similar
Fine Burgundy
Vista Paint
Very similar
Red Tea
Kilz
Very similar
Red Lilac
RAL
Very similar
Petal .07
Colorhouse
Visible difference
Preference Red
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Cheerful Wine
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Cheerful Wine
#7E405A
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#916460
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Cheerful Wine
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Cheerful Wine Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Cheerful Wine.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Cheerful Wine — Frequently Asked Questions
What undertone does Cheerful Wine have?
Cheerful Wine by Behr has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Cheerful Wine in your own space before committing.
What colors match Cheerful Wine from other brands?
The closest cross-brand equivalents to Cheerful Wine are Purple Cabbage by PPG (a near-identical match), Wild Plum by PPG (a near-identical match), Wild Plum by PPG (a near-identical match) — the best options for getting Cheerful Wine's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Cheerful Wine?
Cheerful Wine has a Light Reflectance Value (LRV) of 8.8, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Cheerful Wine
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Cheerful Wine's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.