Echo PPU17-18 is a gray paint color from Behr. It has a hex value of #797275, LRV 17 and a warm (pink) undertone. Its closest cross-brand match is Dark Raspberry Taupe from PPG (nearly identical), with 49 more equivalents across other brands.
Ref. #797275 · PPU17-18
Echo
17%LRV Value
Warm (Pink)Undertone
Echo Technical Profile
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Echo in Every Brand
The closest equivalent to Echo in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrEcho
Nearly identical
PPGDark Raspberry Taupe
Dark Raspberry Taupe
PPG
Nearly identical
Grapy
Sherwin-Williams
Very similar
Heathered Gray
Dutch Boy
Very similar
Platinum Grey
RAL
Very similar
Gray Mountain
Benjamin Moore
Very similar
Mink Suede
Valspar
Very similar
Emu
Hirshfield's
Very similar
Bank Vault
Dunn-Edwards
Very similar
Emu
Vista Paint
Very similar
Acoustic Brown
Kilz
Very similar
Brassica
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Echo
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Echo
#797275
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A57C79
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Echo
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Echo Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Echo.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Echo — Frequently Asked Questions
What undertone does Echo have?
Echo by Behr has a warm (pink) undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Echo in your own space before committing.
What colors match Echo from other brands?
The closest cross-brand equivalents to Echo are Dark Raspberry Taupe by PPG (a near-identical match), Grapy by Sherwin-Williams (a very close match), Heathered Gray by Dutch Boy (a very close match) — the best options for getting Echo's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Echo?
Echo has a Light Reflectance Value (LRV) of 17.4, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Echo
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Echo's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.