Joie De Vivre MQ4-60 is a pink paint color from Behr. It has a hex value of #B984AE, estimated LRV 30 and a warm (pink) undertone. Its closest cross-brand match is Lavender Quartz from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Behr · #B984AE · MQ4-60
Joie De Vivre
30%Estimated LRV
Warm (Pink)Undertone
Joie De Vivre Technical Profile
HEX Code#B984AE
RGB185, 132, 174
Estimated LRV29.9
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypink
BrandBehr
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Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Joie De Vivre
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Lavender Quartz
Vista Paint
#BC87AB
Close digital match
Lavender Quartz
Hirshfield's
#BD88AB
Similar digital color
Lilac Pink
Benjamin Moore
#C381B5
Similar digital color
Purple Stripe
Valspar
#AE7DA7
Similar digital color
Berry Punch
Kilz
#C08EB2
Similar digital color
Heather Glen
PPG
#B08AAE
Similar digital color
Victorian Violet
Dunn-Edwards
#B079A7
Similar digital color
Baroness
Sherwin-Williams
#A785A7
Similar digital color
Orchid Petals
Dutch Boy
#A77AA9
Similar digital color
Pastel Violet
RAL
#A47D90
Visible digital difference
Shallot
Farrow & Ball
#D5A3BB
Visible digital difference
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Generated palette previews
Colors That Work With Joie De Vivre
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Joie De Vivre
#B984AE
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AD8591
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Joie De Vivre
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Joie De Vivre Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Joie De Vivre.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Joie De Vivre — Frequently Asked Questions
What undertone does Joie De Vivre have?
Joie De Vivre by Behr has a warm (pink) undertone and sits in the pink color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Joie De Vivre from other brands?
The closest cross-brand equivalents to Joie De Vivre are Lavender Quartz by Vista Paint (a close digital match), Lavender Quartz by Hirshfield's (a very close match), Lilac Pink by Benjamin Moore (a very close match) — the best options for getting Joie De Vivre's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Joie De Vivre?
Joie De Vivre has a estimated lightness value of 29.9, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Joie De Vivre
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Joie De Vivre's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.