Ref. #7570AC · S100-5
Purple Potion
18%LRV Value
Warm (Pink)Undertone
Purple Potion Technical Profile
What color is Purple Potion? It's a deep warm blue with the hex code #7570AC. Colors similar to Purple Potion include Hirshfield's Plum Preserve, Vista Paint Plum Preserve, Vista Paint Exotic Beauty. Purple Potion has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 18, Purple Potion creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with cool whites like Chantilly Lace, walnut or rift-cut oak floors, and brushed nickel or polished chrome hardware. Brass accents add warmth for a layered look. Blues stay crisp under 4000K+ cool LEDs. Under 2700K warm bulbs they can read grayer or shift slightly purple — particularly true for mid-tone and saturated blues.
Colors Similar to Purple Potion
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Purple Potion
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Purple Potion
#7570AC
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#9C85AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Purple Potion
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Purple Potion Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Purple Potion.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Purple Potion — Frequently Asked Questions
What undertone does Purple Potion have?
Purple Potion by Behr has a warm (pink) undertone and belongs to the blue color family.
What colors match Purple Potion from other brands?
The closest matches are Plum Preserve by Hirshfield's (#7C70AA), Plum Preserve by Vista Paint (#7C70A9), Exotic Beauty by Vista Paint (#6D6DB1). Always verify with physical samples.
What is the LRV of Purple Potion?
Purple Potion has an LRV of 18.3, where 0 is pure black and 100 is pure white.
Explore More with Purple Potion
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Purple Potion's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.