Ref. #A144BC · 690B-6
Wild Mulberry
15%LRV Value
Warm (Pink)Undertone
Wild Mulberry Technical Profile
What color is Wild Mulberry? It's a deep warm purple with the hex code #A144BC. Wild Mulberry has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 15, Wild Mulberry creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with cool whites for trim, walnut floors, and either brass or matte black hardware depending on whether you want warm or grounded contrast. Sage green works as a complementary accent. Purples are the most lighting-sensitive paint family. 2700K bulbs push them toward mauve or pink; 4000K daylight keeps them violet or even slightly blue. Always sample at multiple times of day.
Colors Similar to Wild Mulberry
Closest digital match based on color values. Always verify with physical samples.
Cabaret
Dunn-Edwards
Visible difference
Trillium Blue Met.
MPC
Visible difference
Royal Lilac
PPG
Visible difference
Cosmic Berry
Valspar
Visible difference
Crown Jewels
Vista Paint
Visible difference
Crown Jewels
Hirshfield's
Visible difference
Twilight Magenta
Benjamin Moore
Visible difference
Passionate Purple
Sherwin-Williams
Visible difference
Recommended Pairings
Colors That Work With Wild Mulberry
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Wild Mulberry
#A144BC
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B67CA6
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Wild Mulberry
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Wild Mulberry Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Wild Mulberry.
More purple colors from other brands
Cross-brand colors in the purple family — useful when you want a similar look from a different brand.
Wild Mulberry — Frequently Asked Questions
What undertone does Wild Mulberry have?
Wild Mulberry by Behr has a warm (pink) undertone and belongs to the purple color family.
What colors match Wild Mulberry from other brands?
The closest matches are Cabaret by Dunn-Edwards (#845998), Trillium Blue Met. by MPC (#6F4BA9), Royal Lilac by PPG (#835995). Always verify with physical samples.
What is the LRV of Wild Mulberry?
Wild Mulberry has an LRV of 15.3, where 0 is pure black and 100 is pure white.
Explore More with Wild Mulberry
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Wild Mulberry's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.