Vivid Violet DE5012 is a pink paint color from Dunn-Edwards. It has a hex value of #AE5883, LRV 18 and a warm (pink) undertone. Its closest cross-brand match is Glitterberry from Dutch Boy (very similar), with 49 more equivalents across other brands.
Ref. #AE5883 · DE5012
Vivid Violet
18%LRV Value
Warm (Pink)Undertone
Vivid Violet Technical Profile
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Vivid Violet in Every Brand
The closest equivalent to Vivid Violet in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Dunn-EdwardsVivid Violet
Very similar
Dutch BoyGlitterberry
Glitterberry
Dutch Boy
Very similar
Exuberant Pink
Sherwin-Williams
Very similar
Red Gerbera
Behr
Very similar
Pink Pizzazz
Valspar
Very similar
Hushed Cranberry
PPG
Very similar
Fashion Rose
Benjamin Moore
Very similar
Immortality
Hirshfield's
Visible difference
Valentine’s Kiss
Vista Paint
Visible difference
Petal .04
Colorhouse
Visible difference
Peaking Pink
Kilz
Visible difference
Signal Violet
RAL
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Vivid Violet
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Vivid Violet
#AE5883
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AE8484
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Vivid Violet
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Vivid Violet Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dunn-Edwards Colors
Other Dunn-Edwards colors close to Vivid Violet.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Vivid Violet — Frequently Asked Questions
What undertone does Vivid Violet have?
Vivid Violet by Dunn-Edwards has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Vivid Violet in your own space before committing.
What colors match Vivid Violet from other brands?
The closest cross-brand equivalents to Vivid Violet are Glitterberry by Dutch Boy (a very close match), Exuberant Pink by Sherwin-Williams (a very close match), Balsamic Berries by Dutch Boy (a very close match) — the best options for getting Vivid Violet's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Vivid Violet?
Vivid Violet has a Light Reflectance Value (LRV) of 17.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Vivid Violet
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Vivid Violet's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.