Grape Juice 2074-10 is a pink paint color from Benjamin Moore. It has a hex value of #63344B, estimated LRV 6 and a warm (pink) undertone. Its closest cross-brand match is Cherry Bon Bon from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Benjamin Moore · #63344B · 2074-10
Grape Juice
6%Estimated LRV
Warm (Pink)Undertone
Grape Juice Technical Profile
HEX Code#63344B
RGB99, 52, 75
Estimated LRV5.6
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypink
BrandBenjamin Moore
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Grape Juice
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Cherry Bon Bon
Vista Paint
#663149
Close digital match
Noble Honor
Hirshfield's
#69354F
Close digital match
Antiqued Fuchsia
Dutch Boy
#613650
Close digital match
Berry Brown
Valspar
#673649
Close digital match
Fabulous Grape
Sherwin-Williams
#6D344F
Similar digital color
Primitive Plum
Dunn-Edwards
#663C55
Similar digital color
Deep Claret
Behr
#5A2B3F
Similar digital color
Deep Plum
PPG
#6A3D58
Similar digital color
Raspberry Macaroon
Kilz
#6F304C
Similar digital color
Petal .07
Colorhouse
#652F53
Similar digital color
Red Lilac
RAL
#6D3F5B
Similar digital color
Brinjal
Farrow & Ball
#5D3B42
Visible digital difference
Seeing a close call? Order a peel-and-stick sample of Grape Juice — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Grape Juice
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Grape Juice
#63344B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#795151
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Grape Juice
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Grape Juice Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Grape Juice.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Grape Juice — Frequently Asked Questions
What undertone does Grape Juice have?
Grape Juice by Benjamin Moore has a warm (pink) undertone and sits in the pink color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Grape Juice from other brands?
The closest cross-brand equivalents to Grape Juice are Cherry Bon Bon by Vista Paint (a close digital match), Noble Honor by Hirshfield's (a close digital match), Antiqued Fuchsia by Dutch Boy (a close digital match) — the best options for getting Grape Juice's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Grape Juice?
Grape Juice has a estimated lightness value of 5.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Grape Juice
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Grape Juice's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.