Grape Juice 2074-10 is a pink paint color from Benjamin Moore. It has a hex value of #63344B, LRV 6 and a warm (pink) undertone. Its closest cross-brand match is Cherry Bon Bon from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Ref. #63344B · 2074-10
Grape Juice
6%LRV Value
Warm (Pink)Undertone
Grape Juice Technical Profile
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Grape Juice in Every Brand
The closest equivalent to Grape Juice in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreGrape Juice
Nearly identical
Vista PaintCherry Bon Bon
Cherry Bon Bon
Vista Paint
Nearly identical
Noble Honor
Hirshfield's
Nearly identical
Antiqued Fuchsia
Dutch Boy
Nearly identical
Berry Brown
Valspar
Nearly identical
Fabulous Grape
Sherwin-Williams
Very similar
Primitive Plum
Dunn-Edwards
Very similar
Deep Claret
Behr
Very similar
Deep Plum
PPG
Very similar
Raspberry Macaroon
Kilz
Very similar
Petal .07
Colorhouse
Very similar
Red Lilac
RAL
Very similar
Brinjal
Farrow & Ball
Visible difference
Seeing a close call? Order a peel-and-stick sample of Grape Juice — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Grape Juice
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Grape Juice
#63344B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#795151
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Grape Juice
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Grape Juice Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Grape Juice.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Grape Juice — Frequently Asked Questions
What undertone does Grape Juice have?
Grape Juice by Benjamin Moore has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Grape Juice in your own space before committing.
What colors match Grape Juice from other brands?
The closest cross-brand equivalents to Grape Juice are Cherry Bon Bon by Vista Paint (a near-identical match), Noble Honor by Hirshfield's (a near-identical match), Antiqued Fuchsia by Dutch Boy (a near-identical match) — the best options for getting Grape Juice's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Grape Juice?
Grape Juice has a Light Reflectance Value (LRV) of 5.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Grape Juice
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Grape Juice's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.