Deep Plum 12RR 07/229 is a pink paint color from PPG. It has a hex value of #6A3D58, LRV 7 and a warm (pink) undertone. Its closest cross-brand match is Red Lilac from RAL (nearly identical), with 49 more equivalents across other brands.
Ref. #6A3D58 · 12RR 07/229
Deep Plum
7%LRV Value
Warm (Pink)Undertone
Deep Plum Technical Profile
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Deep Plum in Every Brand
The closest equivalent to Deep Plum in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGDeep Plum
Nearly identical
RALRed Lilac
Red Lilac
RAL
Nearly identical
Primitive Plum
Dunn-Edwards
Nearly identical
Aged To Perfection
Kilz
Nearly identical
Antiqued Fuchsia
Dutch Boy
Very similar
Lavender Suede
Vista Paint
Very similar
Noble Honor
Hirshfield's
Very similar
Grape Juice
Benjamin Moore
Very similar
Japanese Maple
Behr
Very similar
Fabulous Grape
Sherwin-Williams
Very similar
Create .06
Colorhouse
Very similar
Berry Brown
Valspar
Very similar
Brinjal
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Deep Plum
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Deep Plum
#6A3D58
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#83575C
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Deep Plum
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Deep Plum Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Deep Plum.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Deep Plum — Frequently Asked Questions
What undertone does Deep Plum have?
Deep Plum by PPG has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Deep Plum in your own space before committing.
What colors match Deep Plum from other brands?
The closest cross-brand equivalents to Deep Plum are Red Lilac by RAL (a near-identical match), Primitive Plum by Dunn-Edwards (a near-identical match), Aged To Perfection by Kilz (a near-identical match) — the best options for getting Deep Plum's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Deep Plum?
Deep Plum has a Light Reflectance Value (LRV) of 7.1, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Deep Plum
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Deep Plum's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.