Toasted Mauve 1279 is a red paint color from Benjamin Moore. It has a hex value of #C8878D, LRV 32 and a warm (pink) undertone. Its closest cross-brand match is Memorable Rose from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #C8878D · 1279
Toasted Mauve
32%LRV Value
Warm (Pink)Undertone
Toasted Mauve Technical Profile
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Toasted Mauve in Every Brand
The closest equivalent to Toasted Mauve in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreToasted Mauve
Nearly identical
Sherwin-WilliamsMemorable Rose
Memorable Rose
Sherwin-Williams
Nearly identical
King’s Cloak
Vista Paint
Very similar
Foxen
Behr
Very similar
Fashion Front Rose
PPG
Very similar
King's Cloak
Hirshfield's
Very similar
Romantic Rose
Valspar
Very similar
Romantic Pink
Dutch Boy
Very similar
Victorian Rouge
Dunn-Edwards
Very similar
Paper Dolls
Kilz
Very similar
Light Pink
RAL
Visible difference
Petal .03
Colorhouse
Visible difference
Cinder Rose
Farrow & Ball
Visible difference
Seeing a close call? Order a peel-and-stick sample of Toasted Mauve — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Toasted Mauve
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Toasted Mauve
#C8878D
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B09582
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Toasted Mauve
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Toasted Mauve Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Toasted Mauve.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Toasted Mauve — Frequently Asked Questions
What undertone does Toasted Mauve have?
Toasted Mauve by Benjamin Moore has a warm (pink) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Toasted Mauve in your own space before committing.
What colors match Toasted Mauve from other brands?
The closest cross-brand equivalents to Toasted Mauve are Memorable Rose by Sherwin-Williams (a near-identical match), King’s Cloak by Vista Paint (a very close match), Melita by Vista Paint (a very close match) — the best options for getting Toasted Mauve's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Toasted Mauve?
Toasted Mauve has a Light Reflectance Value (LRV) of 31.5, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Toasted Mauve
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Toasted Mauve's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.