Gypsy Plum RA110-01 is a pink paint color from Kilz. It has a hex value of #724C6A, LRV 10 and a warm (pink) undertone. Its closest cross-brand match is Passion Plum from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #724C6A · RA110-01
Gypsy Plum
10%LRV Value
Warm (Pink)Undertone
Gypsy Plum Technical Profile
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Gypsy Plum in Every Brand
The closest equivalent to Gypsy Plum in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
KilzGypsy Plum
Nearly identical
Benjamin MoorePassion Plum
Passion Plum
Benjamin Moore
Nearly identical
Magician's Cloak
Valspar
Nearly identical
Old-Fashioned Purple
Dunn-Edwards
Nearly identical
Prussian Plum
Behr
Very similar
California Raisin
PPG
Very similar
Red Lilac
RAL
Very similar
Berry Light
Vista Paint
Visible difference
Vigorous Violet
Sherwin-Williams
Visible difference
Pleasantly Plum
Dutch Boy
Visible difference
Create .06
Colorhouse
Visible difference
Purple Stiletto
Hirshfield's
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Gypsy Plum
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Gypsy Plum
#724C6A
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#91606E
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Gypsy Plum
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Gypsy Plum Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Kilz Colors
Other Kilz colors close to Gypsy Plum.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Gypsy Plum — Frequently Asked Questions
What undertone does Gypsy Plum have?
Gypsy Plum by Kilz has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Gypsy Plum in your own space before committing.
What colors match Gypsy Plum from other brands?
The closest cross-brand equivalents to Gypsy Plum are Passion Plum by Benjamin Moore (a near-identical match), Magician's Cloak by Valspar (a near-identical match), Old-Fashioned Purple by Dunn-Edwards (a near-identical match) — the best options for getting Gypsy Plum's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Gypsy Plum?
Gypsy Plum has a Light Reflectance Value (LRV) of 9.8, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Gypsy Plum
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Gypsy Plum's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.