Mauve Madness 1049-5 is a red paint color from PPG. It has a hex value of #AA7982, LRV 24 and a warm (pink) undertone. Its closest cross-brand match is Smoke Bush Rose from Behr (nearly identical), with 49 more equivalents across other brands.
Ref. #AA7982 · 1049-5
Mauve Madness
24%LRV Value
Warm (Pink)Undertone
Mauve Madness Technical Profile
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Mauve Madness in Every Brand
The closest equivalent to Mauve Madness in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGMauve Madness
Nearly identical
BehrSmoke Bush Rose
Smoke Bush Rose
Behr
Nearly identical
Rare Find
Vista Paint
Nearly identical
Rare Find
Hirshfield's
Very similar
Pressed Bloom
Dutch Boy
Very similar
Audrey's Blush
Sherwin-Williams
Very similar
Autumn Aspen
Kilz
Very similar
Handmade Red
Dunn-Edwards
Very similar
New Bud
Valspar
Very similar
Rosewood
Benjamin Moore
Very similar
Pastel Violet
RAL
Very similar
Sulking Room Pink
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Mauve Madness
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Mauve Madness
#AA7982
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AD9285
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Mauve Madness
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Mauve Madness Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Mauve Madness.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Mauve Madness — Frequently Asked Questions
What undertone does Mauve Madness have?
Mauve Madness by PPG has a warm (pink) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Mauve Madness in your own space before committing.
What colors match Mauve Madness from other brands?
The closest cross-brand equivalents to Mauve Madness are Smoke Bush Rose by Behr (a near-identical match), Rare Find by Vista Paint (a near-identical match), Merry Meredith by Vista Paint (a very close match) — the best options for getting Mauve Madness's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Mauve Madness?
Mauve Madness has a Light Reflectance Value (LRV) of 23.8, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Mauve Madness
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Mauve Madness's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.