Violet Illusion 41RB 30/290 is a purple paint color from PPG. It has a hex value of #AB85BB, LRV 29 and a warm (pink) undertone. Its closest cross-brand match is Reserve from Behr (nearly identical), with 49 more equivalents across other brands.
Ref. #AB85BB · 41RB 30/290
Violet Illusion
29%LRV Value
Warm (Pink)Undertone
Violet Illusion Technical Profile
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Violet Illusion in Every Brand
The closest equivalent to Violet Illusion in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGViolet Illusion
Nearly identical
BehrReserve
Reserve
Behr
Nearly identical
Plum Burst
Valspar
Very similar
Satin Flower
Vista Paint
Very similar
Indulgence
Kilz
Very similar
Satin Flower
Hirshfield's
Very similar
Lush Lilac
Dunn-Edwards
Very similar
Kismet
Sherwin-Williams
Very similar
Crocus Petal Purple
Benjamin Moore
Very similar
Orchid Petals
Dutch Boy
Very similar
Pearl Violet
RAL
Visible difference
Shallot
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Violet Illusion
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Violet Illusion
#AB85BB
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AD85A5
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Violet Illusion
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Violet Illusion Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Violet Illusion.
More purple colors from other brands
Cross-brand colors in the purple family — useful when you want a similar look from a different brand.
Violet Illusion — Frequently Asked Questions
What undertone does Violet Illusion have?
Violet Illusion by PPG has a warm (pink) undertone and sits in the purple color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Violet Illusion in your own space before committing.
What colors match Violet Illusion from other brands?
The closest cross-brand equivalents to Violet Illusion are Reserve by Behr (a near-identical match), Plum Burst by Valspar (a very close match), Berries Galore by Valspar (a very close match) — the best options for getting Violet Illusion's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Violet Illusion?
Violet Illusion has a Light Reflectance Value (LRV) of 29.0, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Violet Illusion
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Violet Illusion's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.