Ref. #DACEE8 · 1239
Plum's The Word
65%LRV Value
Warm (Pink)Undertone
Plum's The Word Technical Profile
What color is Plum's The Word? It's a light warm purple with the hex code #DACEE8. Colors similar to Plum's The Word include Benjamin Moore Lily Lavender, Vista Paint Violetville, Vista Paint Plum's the Word. Plum's The Word has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. At LRV 65, Plum's The Word sits in the comfortable mid-light range — bright enough for living areas yet soft enough for bedrooms, and adaptable across most lighting conditions. Pair it with cool whites for trim, walnut floors, and either brass or matte black hardware depending on whether you want warm or grounded contrast. Sage green works as a complementary accent. Purples are the most lighting-sensitive paint family. 2700K bulbs push them toward mauve or pink; 4000K daylight keeps them violet or even slightly blue. Always sample at multiple times of day.
Colors Similar to Plum's The Word
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Plum's The Word
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Plum's The Word
#DACEE8
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AD83AF
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Plum's The Word
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Plum's The Word Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Hirshfield's Colors
Other Hirshfield's colors close to Plum's The Word.
More purple colors from other brands
Cross-brand colors in the purple family — useful when you want a similar look from a different brand.
Plum's The Word — Frequently Asked Questions
What undertone does Plum's The Word have?
Plum's The Word by Hirshfield's has a warm (pink) undertone and belongs to the purple color family.
What colors match Plum's The Word from other brands?
The closest matches are Lily Lavender by Benjamin Moore (#DCCFE9), Violetville by Vista Paint (#DDD1EB), Plum's the Word by Vista Paint (#DACBE4). Always verify with physical samples.
What is the LRV of Plum's The Word?
Plum's The Word has an LRV of 64.9, where 0 is pure black and 100 is pure white.
Explore More with Plum's The Word
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Plum's The Word's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.