Crimson ICC-107 is a red paint color from Behr. It has a hex value of #A14C4B, estimated LRV 13 and a warm (golden) undertone. Its closest cross-brand match is Segovia Red from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Behr · #A14C4B · ICC-107
Crimson
13%Estimated LRV
Warm (Golden)Undertone
Crimson Technical Profile
HEX Code#A14C4B
RGB161, 76, 75
Estimated LRV13.3
UndertoneWarm (Golden)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyred
BrandBehr
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Crimson
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Segovia Red
Benjamin Moore
#9C4C4A
Close digital match
Crushed Tomatoes
PPG
#A34747
Close digital match
Pasadena Rose
Dunn-Edwards
#A84A49
Close digital match
Bravado Red
Sherwin-Williams
#A0524E
Close digital match
Redrock Canyon
Hirshfield's
#A24D47
Close digital match
Incarnadine
Farrow & Ball
#A04344
Similar digital color
Red Ginseng
Kilz
#A1534D
Similar digital color
Red Rainboot
Dutch Boy
#A9514C
Similar digital color
Stagecoach
Vista Paint
#9A4541
Similar digital color
Red Ochre
Valspar
#A85551
Similar digital color
Pearl Pink
RAL
#B44C43
Visible digital difference
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Generated palette previews
Colors That Work With Crimson
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Crimson
#A14C4B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A89077
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Crimson
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Crimson Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Crimson.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Crimson — Frequently Asked Questions
What undertone does Crimson have?
Crimson by Behr has a warm (golden) undertone and sits in the red color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Crimson from other brands?
The closest cross-brand equivalents to Crimson are Segovia Red by Benjamin Moore (a close digital match), Crushed Tomatoes by PPG (a close digital match), Pasadena Rose by Dunn-Edwards (a close digital match) — the best options for getting Crimson's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Crimson?
Crimson has a estimated lightness value of 13.3, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Crimson
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Crimson's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.