True Pink by Benjamin Moore paint color
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Ref. #EE7F8F · 2003-40

True Pink

35%LRV Value
Warm (Golden)Undertone
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True Pink 2003-40 is a red paint color from Benjamin Moore. It has a hex value of #EE7F8F, LRV 35 and a warm (golden) undertone. Its closest cross-brand match is Dimple from Hirshfield's (nearly identical), with 49 more equivalents across other brands.

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True Pink Technical Profile

HEX Code#EE7F8F
RGB238, 127, 143
LRV35.3
UndertoneWarm (Golden)
Color Familyred
BrandBenjamin Moore

Use this color

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Get this color

Order a peel-and-stick sample of True PinkBuy at Ace HardwareSamples & supplies on Amazon
View official color on Benjamin Moore →

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True Pink in Every Brand

The closest equivalent to True Pink in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →

Benjamin MooreTrue Pink
Nearly identical
Hirshfield'sDimple

Dimple

Hirshfield's

Nearly identical

Cabana Coral

PPG

Nearly identical

Dimple

Vista Paint

Very similar

Guava Jelly

Behr

Very similar

Posy Petal

Dunn-Edwards

Very similar

Light Pink

RAL

Very similar

So Charming

Valspar

Very similar

Coming up Roses

Sherwin-Williams

Very similar

Watermelon Core

Dutch Boy

Very similar

Ruffle Pink Dress

Kilz

Visible difference

Petal .03

Colorhouse

Visible difference

Shallot

Farrow & Ball

Visible difference

Seeing a close call? Order a peel-and-stick sample of True Pink — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.

Recommended Pairings

Colors That Work With True Pink

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

True Pink

#EE7F8F

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#C88B6A

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for True Pink

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

True Pink

Complement

Water Flow

True Pink Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

This Color

Trim

Chantilly Lace

Accent

Chocolate Truffle

Pop

Bonfire

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

This Color

Trim

Chantilly Lace

Accent

Passion Plum

Pop

Malachy Green

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

This Color

Trim

Chantilly Lace

Accent

Once Upon a Time

Pop

Amelia Island Blue

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Benjamin Moore Colors

Other Benjamin Moore colors close to True Pink.

Potpourri

Benjamin Moore · 1312

#E8848E

Pink Popsicle

Benjamin Moore · 2001-40

#F67F93

Pink Starburst

Benjamin Moore · 2004-40

#E58091

Strawberry Shortcake

Benjamin Moore · 2000-40

#F68095

Gypsy Rose

Benjamin Moore · 1327

#EC8597

Flamingo's Dream

Benjamin Moore · 2002-40

#F98892

More red colors from other brands

Cross-brand colors in the red family — useful when you want a similar look from a different brand.

Andes Ash

Hirshfield's · 0127

#C1A097

Charming Cherry

Dunn-Edwards · DE5074

#FF90A2

Holly Berry

Behr · ECC-10-3

#9B494A

Illuminated

Behr · RD-W4

#FBE5E2

Deep Maroon

Sherwin-Williams · 72

#623F45

Bay Coral

PPG · 22YR 50/316

#F5A69B

True Pink — Frequently Asked Questions

What undertone does True Pink have?
True Pink by Benjamin Moore has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample True Pink in your own space before committing.
What colors match True Pink from other brands?
The closest cross-brand equivalents to True Pink are Dimple by Hirshfield's (a near-identical match), Cabana Coral by PPG (a near-identical match), Dimple by Vista Paint (a very close match) — the best options for getting True Pink's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of True Pink?
True Pink has a Light Reflectance Value (LRV) of 35.3, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.

Explore More with True Pink

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse red Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why True Pink's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.

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