Violet Aurora 243-7DB is a blue paint color from Dutch Boy. It has a hex value of #3E385A, LRV 5 and a warm (pink) undertone. Its closest cross-brand match is Dewberry from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #3E385A · 243-7DB
Violet Aurora
5%LRV Value
Warm (Pink)Undertone
Violet Aurora Technical Profile
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Violet Aurora in Every Brand
The closest equivalent to Violet Aurora in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Dutch BoyViolet Aurora
Nearly identical
Sherwin-WilliamsDewberry
Dewberry
Sherwin-Williams
Nearly identical
Deep Mulberry
Behr
Nearly identical
Majestic Violet
Benjamin Moore
Very similar
Magic Night
Dunn-Edwards
Very similar
True Romance
Vista Paint
Very similar
Renaissance Tapestry
Kilz
Very similar
Royal Indigo
PPG
Very similar
Voldemort
Hirshfield's
Very similar
Spirit Blue
Valspar
Visible difference
Violet Blue
RAL
Visible difference
Blue Maize
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Violet Aurora
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Violet Aurora
#3E385A
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#694F76
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Violet Aurora
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Violet Aurora Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dutch Boy Colors
Other Dutch Boy colors close to Violet Aurora.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Violet Aurora — Frequently Asked Questions
What undertone does Violet Aurora have?
Violet Aurora by Dutch Boy has a warm (pink) undertone and sits in the blue color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Violet Aurora in your own space before committing.
What colors match Violet Aurora from other brands?
The closest cross-brand equivalents to Violet Aurora are Dewberry by Sherwin-Williams (a near-identical match), Deep Mulberry by Behr (a near-identical match), Majestic Violet by Benjamin Moore (a very close match) — the best options for getting Violet Aurora's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Violet Aurora?
Violet Aurora has a Light Reflectance Value (LRV) of 4.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Violet Aurora
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Violet Aurora's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.