Graphic Grape T15-12 is a pink paint color from Behr. It has a hex value of #824E78, estimated LRV 12 and a warm (pink) undertone. Its closest cross-brand match is Magic Magenta from PPG (very similar), with 49 more equivalents across other brands.
Behr · #824E78 · T15-12
Graphic Grape
12%Estimated LRV
Warm (Pink)Undertone
Graphic Grape Technical Profile
HEX Code#824E78
RGB130, 78, 120
Estimated LRV11.6
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypink
BrandBehr
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Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Graphic Grape
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Magic Magenta
PPG
#7F4774
Similar digital color
Passion Plum
Benjamin Moore
#774C6F
Similar digital color
Fearless Fuchsia
Dutch Boy
#8F4F7D
Similar digital color
De Janeiro
Kilz
#8D557D
Similar digital color
Purple Davenport
Valspar
#825779
Similar digital color
Vibrant Orchid
Dunn-Edwards
#804B81
Similar digital color
Signal Violet
RAL
#924E7D
Similar digital color
Immortality
Vista Paint
#91587E
Similar digital color
Vigorous Violet
Sherwin-Williams
#7C5A7E
Similar digital color
Immortality
Hirshfield's
#945B7F
Visible digital difference
Create .06
Colorhouse
#5E3D5A
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Graphic Grape
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Graphic Grape
#824E78
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#9B6878
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Graphic Grape
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Graphic Grape Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Graphic Grape.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Graphic Grape — Frequently Asked Questions
What undertone does Graphic Grape have?
Graphic Grape by Behr has a warm (pink) undertone and sits in the pink color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Graphic Grape from other brands?
The closest cross-brand equivalents to Graphic Grape are Magic Magenta by PPG (a very close match), Passion Plum by Benjamin Moore (a very close match), Fearless Fuchsia by Dutch Boy (a very close match) — the best options for getting Graphic Grape's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Graphic Grape?
Graphic Grape has a estimated lightness value of 11.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Graphic Grape
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Graphic Grape's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.