Velvet Evening 4001-8B is a gray paint color from Valspar. It has a hex value of #7E789B, LRV 20 and a warm (pink) undertone. Its closest cross-brand match is Grape Jam from Dunn-Edwards (nearly identical), with 49 more equivalents across other brands.
Ref. #7E789B · 4001-8B
Velvet Evening
20%LRV Value
Warm (Pink)Undertone
Velvet Evening Technical Profile
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Velvet Evening in Every Brand
The closest equivalent to Velvet Evening in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
ValsparVelvet Evening
Nearly identical
Dunn-EdwardsGrape Jam
Grape Jam
Dunn-Edwards
Nearly identical
Queen of Sheba
Hirshfield's
Nearly identical
Cheerful Crocus
Dutch Boy
Nearly identical
Queen of Sheba
Vista Paint
Very similar
Amethyst Wisteria
PPG
Very similar
Purple Rubiate
Behr
Very similar
Spring Purple
Benjamin Moore
Very similar
Mythical
Sherwin-Williams
Very similar
Pearl Violet
RAL
Very similar
Belladona
Kilz
Very similar
Brassica
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Velvet Evening
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Velvet Evening
#7E789B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A085AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Velvet Evening
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Velvet Evening Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Valspar Colors
Other Valspar colors close to Velvet Evening.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Velvet Evening — Frequently Asked Questions
What undertone does Velvet Evening have?
Velvet Evening by Valspar has a warm (pink) undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Velvet Evening in your own space before committing.
What colors match Velvet Evening from other brands?
The closest cross-brand equivalents to Velvet Evening are Grape Jam by Dunn-Edwards (a near-identical match), Queen of Sheba by Hirshfield's (a near-identical match), Cheerful Crocus by Dutch Boy (a near-identical match) — the best options for getting Velvet Evening's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Velvet Evening?
Velvet Evening has a Light Reflectance Value (LRV) of 20.2, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Velvet Evening
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Velvet Evening's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.